Hawkeyes star Caitlin Clarkâs production and panache make her a womenâs basketball ambassador, a role she embraces
Her likeness was sculptured out of butter at the Iowa State Fair and a tribute to her was a highlight for an Iowa marching band football halftime show.
She was the main draw when she played golf in the pro-am event ahead of the PGA Tourâs nearby John Deere Classic and she greeted thousands of fans at both an IndyCar race and an Iowa Cubs baseball game, where a line began forming 10 hours ahead of time and wrapped around the stadium.
She helped teammates build a Habitat For Humanity house, led a fund-raiser for a local food pantry and hosted a basketball camp for 600 kids that sold out in four hours.
Oh, she also joined teammates on a 12-day tour of Italy and Croatia, made an ad for Nike and went to New York to pick up the Sullivan Award as the top amateur athlete in the United States.
Downtime, to be sure, has been scarce for Caitlin Clark in the months since she swept national player of the year awards and led the Iowa Hawkeyes to their first NCAA championship game in womenâs basketball. LSUâs win over Iowa set a viewership record and it had fans buzzing in part because of a kerfuffle involving Clark and Tigers star Angel Reese.
That seems long ago now. Clark and her teammates are on the cusp of a new season, and she said she is recharged.
In 100 career games, Clark has 2,717 points. That's 810 points behind all-time NCAA Division I women's basketball career-scoring leader Kelsey Plum, who scored 3,527 points at Washington between 2013-2017.
Sheâs undecided on whether this will be her last year with the third-ranked Hawkeyes. She could return for a fifth season in 2024 or move on to the WNBA, perhaps as the No. 1 draft pick.
If she does play a fifth season of college basketball it's possible she could become the first 4,000-point scorer in Division I history. (LSU legend "Pistol" Pete Maravich is the men's career leading scorer with 3,667 points between 1967-1970.)
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For now, the Caitlin Clark Craze is at its zenith in the state of Iowa. Thereâs no bigger celebrity between the Missouri and Mississippi rivers, and last seasonâs AP player of the year easily ranks among the most popular American female athletes.
âI feel like I was just a freshman and I was playing in front of no one. It was just our families that were sitting over there,â Clark said in an interview with The Associated Press in an otherwise empty Carver-Hawkeye Arena. âNow I play in front of a sold-out arena, everybody screaming at me after games begging for my autograph. Whenever I go out in public, people always know who I am, so it can get tiring at times.
âI donât think itâs an inconvenience at all,â she added. âItâs something you would never take for granted because itâs so cool. The position I get to be in and the things I get to do, and the amount of joy that Iâve brought people.... I feel like Iâm the same person Iâve been ever since I stepped on campus. But my life has changed so much.â
Clark is as much entertainer as basketball player
Clark, who grew up two hours away in West Des Moines, entered Iowa as a five-star recruit and exceeded the hype. Her prodigious scoring, 3-point shots from near halfcourt and her swagger, along with the success of the team, have led to a near-doubling of season ticket sales to a record 13,000. Thatâs 5,000 more than the Iowa men sold.
Clarkâs statistical achievements are among the greatest in the history of womenâs college basketball: 90 straight double-figure scoring games and a 27.3-points-per-game career average with 43 double-doubles and 11 triple-doubles.
She set NCAA Tournament records for points, assists and 3-pointers last season and became the first player in tournament history with back-to-back 40-point games. She was the first Division I player to go over 1,000 points and 300 assists in the same season. She enters this season needing 811 points to become the Division I all-time leading scorer.
Itâs not just the numbers that have made Clark a transcendent figure. Sheâs as much entertainer as basketball player.
The fans love her or hate her for how she carries herself with supreme confidence and can back it up. She said she wouldnât want it any other way. Those Michael Jordan-like shrugs when she makes a 3 from the logo off the dribble are part of her identity. Sheâs uber-competitive and thrives on getting into opponentsâ heads, whether itâs from wearing them down physically, making a well-timed wisecrack or just being, as she calls it, âfeisty.â
âIf Iâm just straight-faced and play with no emotion, Iâm not going to play good basketball, and nobody wants to watch that,â she said. âWhether itâs high-fiving your teammate, picking them off the floor, pointing and smiling and thanking your passer after you make it 3, those are the emotions you need to have. You get feisty about something, thatâs the competitive juices that you have inside you and thatâs what makes you great.â
Clark will have to make an adjustment this season with Monika Czinano and McKenna Warnock having departed. Clark, as the point guard, had a special connection on court with Czinano in the post. Warnock took pressure off Clark as another perimeter scoring threat.
Clark is at her best when sheâs generating offense in transition. This year she hopes to get better at using screens to get open in the halfcourt game.
âI might not always have the ball in my hands playing the 1 at the next level,â she said, âso I want to be more comfortable playing off the ball some.â
One thing that wonât change is the Hawkeyesâ up-tempo style, which is tailored to Clark and naturally makes her the focal point. The dynamic easily could create jealousy. Thatâs never been a problem, coach Lisa Bluder said.
âCaitlin has a little bit more attention,â Bluder said, âbut when her light shines, it shines on everybody in that locker room, so letâs all enjoy it.â
Gabbie Marshall said Clark merits the spotlight and is a good teammate.
âShe wears her crown the right way,â Marshall said.
WATCH: Caitlin Clark discusses the legacy that she wants to leave behind as a Hawkeye
'Sheâs got to protect her time and her mental energy'
Teammates actually provide Clark with a protective cocoon. Kate Martin said she and other players will accompany Clark in public and, if Clark is not up to it, shield her from people who want to talk, take a picture or ask for an autograph.
âSheâs got to protect her time and her mental energy,â Martin said. âShe obviously does things on her own like going to class, and people are pretty respectful of her. If weâre walking downtown or going to the grocery store, itâs always nice she can have a couple people with her so itâs not just her getting ransacked on her own.â
Clark helps build new generation of women's basketball fans
Clark said she likes being in position to help the game grow along with fellow collegians such as Reese and Hailey Van Lith of LSU, UConnâs Paige Bueckers and Stanfordâs Cameron Brink.
Privileges come with being an ambassador for the game. Clarkâs name, image and likeness valuation is estimated at more than $750,000 this year, according to On3.com. She has NIL deals with State Farm, Nike, Buick, Bose, H&R Block and regional grocery giant Hy-Vee.
âI kind of get to be in the spotlight and I get to change peopleâs viewpoint of how they see womenâs basketball,â she said. âThe amount of people that have come up to me and said, âIâve never watched womenâs basketball before before you and your team...â Some people could take that as a negative. But to me thatâs a positive. Weâre finally getting them to turn on the TV and watch it, but not only watch it once. Theyâre coming back for more.â
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Womenâs basketball surely gained some new fans with the show Clark put on in the NCAA Tournament and the excitement of the championship game, which was punctuated by LSUâs Reese directing the âyou canât see meâ gesture at Clark and pointing at her ring finger. Clark made the same gesture in the Final Four game against Louisville.
The Reese-Clark dynamic sparked discussions about sportsmanship and race. Clark said she is ready to move on. Reese says things are fine.
As for the butter sculpture and all the other honors, the bond between Clark and her home state is undeniable and adds to the joy of everything sheâs accomplished.
âThatâs kind of the whole reason I came here,â she said. âThat was my mission, to take this team to the Final Four. And then, obviously, we reached the national title game for the first time ever in program history. When I was 17 years old and I committed to Coach Bluder in high school, that was the same dream.â
Caitlin Clark at a glance
Class: Senior
Position: Guard
Number: 22
Age: 21
Height: 6 feet
Weight: 155 pounds
Born: Des Moines
Birthday: Jan. 22, 2002
High School: Dowling Catholic High School, West Des Moines
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