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NFL 'Sunday Ticket' headed to YouTube beginning next season

NFL 'Sunday Ticket' headed to YouTube beginning next season
this news earlier. So here you go, *** new report out of the Wall Street Journal says that the NFL is looking to hand over exclusive rights to NFL sunday ticket to Youtube. The popular package lets football fans watch most sunday football games on one platform right now. Sunday ticket is only on direct Tv, which pays $1.5 billion for the rights every year. Now that Wall Street, the report says that the deal could be reached sometime between google uh, sometime today between google and the NFL. Now, this would mark the most recent sports service to switch to streaming following thursday night football on amazon prime and MLB on Apple tv. And it's so huge because *** lot of times you can't watch it unless you have that direct tv satellite, even if some people, you're over their house, you can't watch it. And remember they had *** lot of prop at the beginning of the season and not working and not streaming people saying they can't actually log on to watch it on direct tv. So hopefully if it's on youtube, it would be more accessible to so many more people. The only companies that were really in the running to get the NFL sunday ticket were youtube, Apple and potentially ESPN. But there's *** lot of questions of whether or not Disney is going to keep ESPN and these deals and these rights are so expensive, it was only going to be ***, the tech company that was gonna be able to afford them. It wasn't going to be the cable companies or these networks who are hemorrhaging losses and subscribers and viewers left and right to basically be able to afford this incredibly expensive package. And that 1.5 billion was already grandfathered in. So I can assume they're gonna raise at least *** 2,000,000,002 0.5 billion for this new deal. So I'm interested to see if it actually goes through later. And you mentioned some of the other networks are sort of the other tech companies, Apple already having Major League Baseball. They've also got Major League Soccer as well. Now, Google and Amazon have rights to the NFL as well. So slowly but surely you're seeing these tech companies sort of push out the traditional ESPN NBC S *** B C s out of the picture. When it comes to sports rights, people want their football and they want it wherever they are. They don't care if they're at dinner, they want to be able to watch it on their phones, just like this. They want wherever they are
AP logo
Updated: 8:45 AM CST Dec 22, 2022
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NFL 'Sunday Ticket' headed to YouTube beginning next season
AP logo
Updated: 8:45 AM CST Dec 22, 2022
Editorial Standards
Fans will have to Google it beginning next season if they want to access the NFL's "Sunday Ticket" package.The NFL announced a multiyear agreement on Thursday for Google to distribute the package of out-of-market Sunday afternoon games on YouTube TV and YouTube Primetime Channels.The NFL was seeking $2.5 billion per season for the package, which has been on DirecTV since 1994. The satellite provider has paid $1.5 billion per year on an eight-year contract that expires at the end of this season.Commissioner Roger Goodell said during an interview with CNBC over the summer that the next move for "Sunday Ticket" would be to a streaming service because that would be the best option for fans.Goodell reiterated that with Thursday's announcement."For a number of years we have been focused on increased digital distribution of our games and this partnership is yet another example of us looking towards the future and building the next generation of NFL fans," he said in a statement.It is the second time in less than two years that the NFL has partnered with a streaming service to air games. The league’s 11-year contract with Amazon Prime Video for Thursday night games started this season.Besides Amazon, Apple and ESPN also expressed interest in "NFL Sunday Ticket.""As the ways fans enjoy NFL football evolve in a changing media landscape, partnerships with innovators like YouTube will ensure that more games are available to more fans," said New England Patriots owner Robert Kraft, who is also chairman of the NFL's media committee. "This partnership will grow our game for future generations and allow them to follow their favorite sport."The NFL has had a presence on YouTube since 2015, when it launched its official NFL channel. That has increased to include channels for all 32 teams and 10 official league channels, including NFL Films, NFL Network and Mundo NFL.NFL Network and NFL RedZone have been available to subscribers of YouTube TV since 2020."Through this expanded partnership with the NFL, viewers will now also be able to experience the game they love in compelling and innovative ways through YouTube TV or YouTube Primetime Channels," YouTube CEO Susan Wojcicki said in a statement. "We're excited to continue our work with the NFL to make YouTube a great place for sports lovers everywhere."Starting next season, "NFL Sunday Ticket" will be available as an add-on package on YouTube TV and standalone a la carte on YouTube Primetime Channels.Google said in June that YouTube TV, which was launched in 2017, had surpassed 5 million accounts and was the biggest internet-based pay TV service in the U.S. That number includes users on free promotional trials.YouTube Primetime Channels, which launched in November, is a service that allows users to subscribe and watch content from streaming services on the YouTube app.Even with "Sunday Ticket" moving to YouTube, the price is not expected to substantially decrease due to contracts with CBS and Fox, which carry the Sunday afternoon games.Viewers pay around $300-$400 a season for the package, which averages 2 million subscribers.The league also said it would work with YouTube to determine additional ways to support the distribution of "Sunday Ticket" in commercial establishments.Earlier this year, Amazon reached an agreement with DirecTV to make sure Thursday night games were available in bars and restaurants.

Fans will have to Google it beginning next season if they want to access the NFL's "Sunday Ticket" package.

The NFL announced a multiyear agreement on Thursday for Google to distribute the package of out-of-market Sunday afternoon games on YouTube TV and YouTube Primetime Channels.

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The NFL was seeking $2.5 billion per season for the package, which has been on DirecTV since 1994. The satellite provider has paid $1.5 billion per year on an eight-year contract that expires at the end of this season.

Commissioner Roger Goodell said during an interview with CNBC over the summer that the next move for "Sunday Ticket" would be to a streaming service because that would be the best option for fans.

Goodell reiterated that with Thursday's announcement.

"For a number of years we have been focused on increased digital distribution of our games and this partnership is yet another example of us looking towards the future and building the next generation of NFL fans," he said in a statement.

It is the second time in less than two years that the NFL has partnered with a streaming service to air games. The league’s 11-year contract with Amazon Prime Video for Thursday night games started this season.

Besides Amazon, Apple and ESPN also expressed interest in "NFL Sunday Ticket."

"As the ways fans enjoy NFL football evolve in a changing media landscape, partnerships with innovators like YouTube will ensure that more games are available to more fans," said New England Patriots owner Robert Kraft, who is also chairman of the NFL's media committee. "This partnership will grow our game for future generations and allow them to follow their favorite sport."

The NFL has had a presence on YouTube since 2015, when it launched its official NFL channel. That has increased to include channels for all 32 teams and 10 official league channels, including NFL Films, NFL Network and Mundo NFL.

NFL Network and NFL RedZone have been available to subscribers of YouTube TV since 2020.

"Through this expanded partnership with the NFL, viewers will now also be able to experience the game they love in compelling and innovative ways through YouTube TV or YouTube Primetime Channels," YouTube CEO Susan Wojcicki said in a statement. "We're excited to continue our work with the NFL to make YouTube a great place for sports lovers everywhere."

Starting next season, "NFL Sunday Ticket" will be available as an add-on package on YouTube TV and standalone a la carte on YouTube Primetime Channels.

Google said in June that YouTube TV, which was launched in 2017, had surpassed 5 million accounts and was the biggest internet-based pay TV service in the U.S. That number includes users on free promotional trials.

YouTube Primetime Channels, which launched in November, is a service that allows users to subscribe and watch content from streaming services on the YouTube app.

Even with "Sunday Ticket" moving to YouTube, the price is not expected to substantially decrease due to contracts with CBS and Fox, which carry the Sunday afternoon games.

Viewers pay around $300-$400 a season for the package, which averages 2 million subscribers.

The league also said it would work with YouTube to determine additional ways to support the distribution of "Sunday Ticket" in commercial establishments.

Earlier this year, Amazon reached an agreement with DirecTV to make sure Thursday night games were available in bars and restaurants.