There are new Peeps collaborations just in time for Easter

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Updated: 3:01 PM CDT Apr 8, 2025

Editorial Standards ⓘ

There are new Peeps collaborations just in time for Easter

Updated: 3:01 PM CDT Apr 8, 2025

Editorial Standards ⓘ

Peeps, the iconic Marshmallow treat that has long been synonymous with Easter, is hopping out of the candy aisle with a fresh lineup of surprising partnerships and products.From dairy delights to playful collectibles, the new offerings from Peeps are anything but traditional."We love finding new ways to bring the magic of Peeps beyond the candy aisle, and this year's collaborations are some of our most exciting yet," said Caitlin Servian, Brand Manager for Peeps. Below are some of the products being released by the company in 2025, just in time for Easter.PEEPS MILK | Peeps has teamed up with Promised Land Dairy to release Sweet Marshmallow Milk. The limited-edition drink promises to capture the fluffy marshmallow flavor fans adore, perfect for sipping or sprucing up recipes.

Peeps, the iconic Marshmallow treat that has long been synonymous with Easter, is hopping out of the candy aisle with a fresh lineup of surprising partnerships and products.

From dairy delights to playful collectibles, the new offerings from Peeps are anything but traditional.

ABOVE VIDEO: These Peeps cheesecake bars are so good, even Peeps haters will see the light

"We love finding new ways to bring the magic of Peeps beyond the candy aisle, and this year's collaborations are some of our most exciting yet," said Caitlin Servian, Brand Manager for Peeps.

Below are some of the products being released by the company in 2025, just in time for Easter.

Can't see the products below? Click here!

Peeps

PEEPS MILK

In a move that’s sure to turn heads, Peeps has teamed up with Promised Land Dairy to . The limited-edition drink promises to capture the fluffy marshmallow flavor fans adore, perfect for sipping or sprucing up recipes.

Peeps

PEEPS ICEE

For those who enjoy a frozen twist on nostalgia, the , now available at select locations, delivers the classic taste in an icy sip-worthy form.

Peeps

PEEPS MILK BONES

The Peeps fun isn't just for humans—pets can get in on the festive vibes too. are hitting the shelves in fun springtime shapes like bunnies, chicks, and bones, ensuring even four-legged friends can celebrate.

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Peeps

PEEPS POLLY POCKET

Kids, collectors, and fans of all things cute will love the . These micro compacts, each revealing a whimsical bunny-themed world, are perfect for play or display and pack a sweet punch of nostalgia.

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Kimberly Kessler at SANRIO

PEEPS HELLO KITTY

Meanwhile, a partnership with Hello Kitty brings an exclusive collection of plush toys, notebooks, , blending cultural icons for the ultimate in adorable crossovers.

Peeps

PEEPS WAFFLE MAKERS & EGG COOKERS

Peeps is also redefining Easter mornings with the introduction of festive kitchen gadgets. to brunch spreads, with options like bunny-shaped waffles to kickstart spring days in style.

Peeps

PEEPS JEWELRY

For those ready to wear their marshmallow love on their sleeves—literally—the offers playful designs inspired by everyone’s favorite Easter candy. It’s the perfect finishing touch for your spring wardrobe.

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